March
21, 2002 –As the airlines move to eliminate travelers’ choices in how
they purchase their tickets, the services a travel agent provides are more
valuable than ever. In addition to making travel arrangements, travel
agents provide value-added services in the form of up-to-date answers to
the often confusing questions travelers face about e-ticketing, security
regulations, time requirements and baggage restrictions.
With all of the recent
changes made by government agencies, airports, airlines and cruise lines,
travelers need a trusted source of information. Travelers have always
preferred the services of travel agents, and recent events have made our
role even more important.
By eliminating travel agent
commissions the airlines might be trying to get consumers to bypass
agents, but the traveling public knows that the airlines will never
provide the same kind of service we can and do, In addition to giving our
clients information to make their trip go smoothly, we work hard to find
the best value for our clients’ money. We provide clients with accurate
information on the latest deals and special promotions. We explore all
available options for the best arrangements to meet their needs.
Consumer studies show that
consumers will most likely pay more for airline tickets by going direct to
airlines than if they purchased their ticket through a travel agent. While
our travel agencies are forced to charge service fees, we, unlike airline
reservation desks, provide current information on the ever-changing rules
at airports, train stations, cruise ship terminals and attractions, we
find our clients the best value and we offer the following benefits:
Consumer advocacy -
Travel agents don’t stop working for the client once the trip is booked.
If problems arise along the way, agents act on their clients’ behalf and
ensure restitution is made.
Convenience - Agents
save consumers time and money by preparing every aspect of their
client’s itinerary and making all necessary reservations and phone
calls.
Expert guidance –
Most agents have been to the destinations they sell, so they know the best
places and those to avoid. In addition, agents have access to a variety of
travel options and quotes from a host of suppliers and can find clients
the right travel products. They know when to go where at the best prices,
which can make a significant difference in travel costs.
Personalized service -
Agents know their customers and their needs and offer unbiased information
since they work for the client. They understand the perspective of
the entire trip, transportation, sightseeing, hotels and shopping and all
the details that make a perfect trip for the individual client. They
strive for customer satisfaction since they want return
customers.